FACE SERUM: THE KEY TO SMOOTH SKIN?

ALL ABOUT THE BENEFITS OF SKIN SERUM

All about the power of face serums, why they have such an overwhelmingly positive effect on the skin and how to find your perfect NIVEA skin serum for a bright and radiant complexion.

Serums have become a skin care buzzword in recent years, but what are they and do they actually make a difference to your skin?

Your Guide to Face Serum

What is a Face Serum?

Skin serums have become an essential step in any skin care routine and have been proven to make a noticeable difference to how the skin looks and feels.

Serums work in a slightly different way to regular moisturisers. They contain only a few concentrated actives and less additives like thickeners, emulsifiers or oils, allowing the formula to absorb quickly and the actives to penetrate deeper delivering a high concentration of effective ingredients directly into the skin.

The powerful concentration of face serums make them perfect for targeting specific skin concerns, whether they may be fine lines, fatigue or large pores. For example, NIVEA Cellular Filler Expert Serum instantly smooths and brightens the appearance of tired skin for a rejuvenated complexion.

Face serums are designed to be used in combination with moisturiser rather than in its place. Follow up your favourite face serum with a hydrating moisturiser like NIVEA Cellular Filler Expert Day Cream SPF15 and start your day with a bright and healthy-looking complexion.

Serums have become an important part of any skin care routine

THE BENEFITS OF FACE SERUM

Your skin is individual to you, which is why it’s important to find a serum that will work well with your skin type and deliver the results you want to see. Face serums are notoriously highly-concentrated and lightweight formulas, which means they absorb into your skin quickly and won’t leave a sticky residue on your face. This is perfect for those that prefer the weightless feel when it comes to skin care or people with oily skin.

5 SKIN BENEFITS OF FACE SERUMS

REFINING PORES

Enlarged pores are notoriously difficult to treat, but due to the thin consistency of a lightweight serum, pores are kept oil-free and clean, which minimises their appearance and refines the skin’s texture.

REDUCING SIGNS OF FATIGUE

A lack of sleep can leave your complexion looking dull and tired. Using an effective serum can promote cellular regeneration and repair, so your skin will look radiant even if you’re low on shut-eye.

SMOOTHING THE SURFACE OF THE SKIN

The fact that serum molecules are not blocked by any additives means that they can penetrate deep into the pores, smoothing out the surface of the skin for a noticeably softer texture.

REDUCING THE APPEARANCE OF FINE LINES AND WRINKLES

Serums can have a powerful formula to effectively minimise the appearance of wrinkles and even prevent new ones being formed. With regular use, you can look forward to revitalised and more youthful skin.

HELPING THE SKIN TO RETAIN MOISTURE

One of the most striking benefits of face serums is their ability to help lock moisture into the skin. Formulas with ingredients such as Hyaluronic Acid can improve the moisture content of the skin whilst strengthening the skin barrier for a hydrated and healthy-looking complexion.